Inbound Web Design

Some of our July Favorites from the Magnetic MarCom Weekly Web Roll Call…

• How to Live Forever…
• How to Live Happily with a Great Designer
• The Writer’s Declaration of Independence.
• How to Create Good Infographics Quicly & Cheaply
• Why Posting Every Day is a Silly Strategy (And What to Do Instead)
• A Students Smart Microsoft Re-branding is Better than the Real Thing
• Want to Write Better Content? Listen to your 6^th Grade Teacher.

If you would like to grab even more Inbound Marketing and #HubSpot links that we find useful ourselves during our web travels, join @MagneticMarCom on Twitter.

July was a pretty awesome month…

This Week on the Magnetic MarCom Weekly Web Roll Call…

• The Death of SEO: The Rise of Social, PR, AND Real Content - Forbes
• How to Predict the Profitability of Keywords
• Marketing in the Wild. International Marketing Strategy a la Bear Grylls.
• Is it Time to Kill Lead Nurturing as We Know it?
• How to Write the Best PPC Ad Copy & Beat your Competitors
• [Infographic] Sensible Social Media Checklist for Business 2.0
• How to Create Good Infographics Quicly & Cheaply

If you would like to grab even more Inbound Marketing and #HubSpot links that we find useful ourselves during our web travels, join @MagneticMarCom on Twitter.

As Benjamin Franklin once said, "Nothing in life is certain except for death and…"

Finally.

Someone has created a simple way to create basic infographics for free. That “someone” is Piktochart.com, our favorite tool (from a rather short list) for building super-simple, pseudo-custom infographics in a matter of minutes.

The piktochart site offers both a free and paid option, with the paid version ($14.99 a month) offering a greater number of templates, tools and images. But, we were very impressed with what we were able to churn-out using the free version in a mere 5-minute trial run.

A suitable number of pre-loaded graphics are ready to use out of “the box,” along with the ability to upload items from your own stash of images. What’s more, the free option also offered up a tool for creating custom charts by entering your metrics manually or from a CSVfile…pretty slick.

This Week on the Magnetic MarCom Weekly Web Roll Call…

• A Students Smart Microsoft Re-branding is Better than the Real Thing
• Brand Logos: The Good, the Bad, the Ugly
• Want to Write Better Content? Listen to your 6^th Grade Teacher.
• 10 Brands with Website Designs that Nail Both Form and Function.
• How to Choose the Right Social Marketing Platform
• 31 Proven Waysto get More Comments on your Blog
• Who actually “Owns” your Website…and Why?

If you would like to grab even more Inbound Marketing and #HubSpot links that we find useful ourselves during our web travels, join @MagneticMarCom on Twitter.

Duck…duck…duck…duck…GOOSE…

C.O.P. C.A.R. Content Marketing is a little acronym that we have been tossing around the Magnetic MarCom office for awhile now.

It spells out (pun intended) a framework of steps that clients must wrap their heads around, and universally adopt throughout their respective organizations, in order for their newly devised inbound/content marketing plan to be given the necessary time and attention for it to begin showing results.

Let’s take a closer look into what exactly makes up the C.O.P. C.A.R. acronym and a solid starting point for any content marketing strategy…

This Week on the Magnetic MarCom Weekly Web Roll Call…

• Seth Godin’s How to Live Happily with a Great Designer
• Facebook Working on New Features for Huge Social Commerce Push
• The 7 Pillars of Personalized Marketing
• 7 Surprising Waysto use Pinterest to Grow your Business
• The Sin of Originality (and the Truth about Building a Popular Blog)
• Why Posting Every Day is a Silly Strategy (And What to Do Instead)
• How Even Boring Industries can Create Interesting Content

If you would like to grab even more Inbound Marketing and #HubSpot links that we find useful ourselves during our web travels, join @MagneticMarCom on Twitter.

Get tucked in…

While the challenges involved with building a site on HubSpot have been widely documented, we thought it was “high-time” that a simple post was put together to explain how designing within the HubSpot CMS, may actually allow for far more flexibility than it has been previously given it credit for.

What resulted was a simple graphic that outlines the various HubSpot template classes and ID’s made available for you to make “all your own.” Our hope is that through better understanding of the typical HubSpot CMS page hierarchy and naming, you might be encouraged to roll up your sleeves and try your hand at making those small tweaks to your website that have been bugging you for months.

Can social media activity impact organic search rankings? Popular wisdom says yes, but Michael David of Tasty Placement set out to prove it with a simple test, and compiled his findings into an easy-to-follow infographic.

It’s hard to imagine a scenario where Google would not take advantage of their staggering search market share (more than 3 times its nearest competitor, Bing) to aid in injecting their fledgling social media arm, Google+, into more of our lives. 

Google+, afterall, holds a mere 0.58% of the social media market share as of April 2012. 

Suspicions are abound, that Google would "reward" those of us who are making a serious "go" at incorporating Google+ into our daily social media regimen. 

The following infographic, will at the very least, should encourage you to dedicate a bit more time into the investigation of how using different social media out-posts can affect your search rankings in a very real way.

It certainly raised an eyebrow here at Magnetic MarCom...

This Week on the Magnetic MarCom Weekly Web Roll Call…

• How to Live Forever…
• What Urban Legends can Teach us About Social Media Marketing.
• How to Identify and Control Blog Comment Spam.
• 3 Social Media Mistakes you don’t Know that you’re Making.
• The Writer’s Declaration of Independence.
• The Actual Declaration ofIndependence.
• Brian Clark’s Framework for Content Marketing Success

If you would like to grab even more Inbound Marketing and #HubSpot links that we find useful ourselves during our web travels, join @MagneticMarCom on Twitter.

Game on…